SKU: 73127676668

The Master Switch: The Rise and Fall of Information Empires

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The Master Switch: The Rise and Fall of Information EmpiresA New Yorker and Fortune Best Book of the Year Analyzing the strategic maneuvers of today's great information powers Apple, Google, and an eerily resurgent AT&T Tim Wu uncovers a time honored pattern in which invention begets industry and industry begets empire. It is easy to forget that every development in the history of the American information industry from the telephone to radio to film once existed in an open and chaotic marketplace inhabited by

A New Yorker and Fortune Best Book of the Year

Analyzing the strategic maneuvers of today's great information powers-Apple, Google, and an eerily resurgent AT&T-Tim Wu uncovers a time-honored pattern in which invention begets industry and industry begets empire.

It is easy to forget that every development in the history of the American information industry-from the telephone to radio to film-once existed in an open and chaotic marketplace inhabited by entrepreneurs and utopians, just as the Internet does today. Each of these, however, grew to be dominated by a monopolist or cartel. In this pathbreaking book, Tim Wu asks: will the Internet follow the same fate? Could the Web-the entire flow of American information-come to be ruled by a corporate leviathan in possession of "the master switch"? Here, Tim Wu shows how a battle royale for Internet's future is brewing, and this is one war we dare not tune out.



Binding Type: Paperback
Publisher: Vintage
Published: 11/29/2011
ISBN: 9780307390998
Pages: 368
Weight: 0.78lbs
Size: 8.23h x 5.25w x 0.76d

Review Citations: New York Times Book Review 01/01/2012 pg. 20
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SKU: 73127676668

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Kevin
Fort Morgan, US
★★★★★ 4
Powerful for the presenter
Format: Paperback
My boss's boss recently told me that our organization's presentations are boring data dumps that make her wish she was somewhere other than there listening but not really hearing or caring about this slide and dreading the next. She suggested that since I was going to be doing a lot of presentations in the future I should avoid that method and do better presentations. I immediately sought advice from our best presenter and learned that his method came from his gut feelings about what worked better. He has good instincts but to codify what he explained I decided to buy a book to learn why his approach works. The closest book with an effective explanation I could find is "beyond bullet points". It captured and expanded on the instinct my new mentor explained so that I could now understand how to use the slides to supplement the story and how to interweave the data so the whole presentation is more meaningful and memorable. I recommend this book to anyone looking for more of an answer on how to improve their presentations and eliminate the data dump in bullet points.
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Reviewed in the United States on May 17, 2014
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Antoinette Waikiki
Bozeman, US
★★★★★ 5
Good purchase and superb seller.
Format: Paperback
This is a very good book. I was very satisfied with the service I received, I got the book before the expected time. I was really supprised with the shape of the book...it was a used book but looked like brand new. I say this was superb purchase and the seller was top notch.
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Reviewed in the United States on November 4, 2013
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Alex Hadesty
Fort Morgan, US
★★★★★ 5
Great for Presentation Education
Format: Paperback
It has been some time since I have utilized Beyond Bullet Points, but this is one text book that kept with me. The point of the book is to help a presenter get their point across to the audience through Powerpoint presentations, and the book does this well. I am sure there are editions other than this one at this point, and I would definitely recommend looking into them in order to keep up to date. Starting with this book is a great idea due to its simplicity.
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Reviewed in the United States on July 24, 2014
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S. Langley
San Leandro, US
★★★★★ 4
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This is a great resource. I thought I created great presentations before. Reading this made me realize the mistakes I was making and have me a process for really improving my decks
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Reviewed in the United States on August 29, 2014
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Rachel Golla
Pawtucket, US
★★★★★ 5
great informational book
Format: Paperback
I had to buy this book for a graduate-level statistics course. I thought it was kinda silly at first, but it has been a great tool. It has beautiful graphics with fantastic step-by-step instructions and explanations on the whats and whys of tables and figures. I've made some great infographics with the help of this book. Highly recommend for anyone who ever has to present data in some form of fashion.
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Reviewed in the United States on September 21, 2020

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