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Description
The Vernor's Story: From Gnomes to NowAmply illustrated, The Vernor's Story From Gnomes to Now captures the spirit and genius of the people who transformed Vernors into an iconic American soft drink that has spanned two centuries of shifting public taste. With over seventy photographs depicting the history of the company, The Vernor's Story is an insider's look at early operations, as well as the firm's famous marketing blitz, featuring Vernor's distinctive green and gold packaging and
Amply illustrated, The Vernor's Story -- From Gnomes to Now captures the spirit and genius of the people who transformed Vernors into an iconic American soft drink that has spanned two centuries of shifting public taste. With over seventy photographs depicting the history of the company, The Vernor's Story is an insider's look at early operations, as well as the firm's famous marketing blitz, featuring Vernor's distinctive green and gold packaging and its engaging gnome.Add to that the legion of devoted Vernor's fans, and the beverage itself, a unique, spicy, mysteriously flavored carbonated ginger drink that's appealed to generations of Michiganders and others alike, and you have the makings of a great American success story.
A treasure on its own and sure to be a future collectible, this is a fascinating slice of Americana for Vernor's fans everywhere.
Lawrence Rouch is President of Studio3/Innovations, a marketing and consulting firm representing fine artists in the automotive and fine-arts fields.
Binding Type: Paperback
Publisher: University of Michigan Regional
Published: 10/03/2003
ISBN: 9780472066971
Pages: 128
Weight: 0.71lbs
Size: 8.51h x 5.53w x 0.41d
Award: Michigan Notable Books - Winner
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4.8 ★★★★★
Based on 2079 reviews
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Product Reviews
★★★★★ 5
Your dog will love them !!
Flavor Name: Boy, Size: 8 Count (Pack of 1)
Awesome! So cute!! My birthday boy enjoyed them !!! He turned 14 !!! 💙💙💙
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on February 22, 2026
★★★★★ 5
Picky dog approved!
Flavor Name: Boy, Size: 8 Count (Pack of 1), Flavor Name: Boy, Size: 8 Count (Pack of 1)
My elder beagle generally doesn’t like cookie or biscuit type of treats. He prefers soft bacon types. I ordered these for his doggy 12 year birthday so his attending “friends” could all share the treats. I wasn’t expecting him to eat it, but wanted the set for the occasion. He took a sniff and immediately took the treat and ate it. He loved it as did the other dogs (one of those also a “picky treat eater” All of the dogs loved them. I will definitely be ordering again for special occasions.
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Reviewed in the United States on February 14, 2026
★★★★★ 4
Pretty but crumbled to bits.
Flavor Name: Boy, Size: 8 Count (Pack of 1)
These birthday doggy bones were pretty to look at and they smelled good. However, each bone was tightly shrink wrapped and very difficult to open. Not one came out whole and most just crumbled so thoroughly there wasn’t a piece big enough to hand to my dog. So, not a win.
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Reviewed in the United States on April 5, 2026
★★★★★ 5
dogs loved them
Flavor Name: Boy, Size: 8 Count (Pack of 1)
great for dogs birthday - great to share with other dogs
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Reviewed in the United States on March 7, 2026
★★★★★ 5
My dog loved these!
Flavor Name: Boy, Size: 8 Count (Pack of 1), Flavor Name: Boy, Size: 8 Count (Pack of 1)
My dog loved these birthday treats! They were so cute.
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on January 19, 2026
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